About Joanna Steele

Joanna Diana Steele Customer Champion - Community Builder – Content Strategist Joanna Diana Steele is a Digital Marketing Consultant and Trainer. She is also the Managing Director of Dimax - a boutique digital marketing agency helping African-focused businesses and events connect with their customers to drive brand visibility, sales and revenue. Prior to starting Dimax, Joanna clocked up almost 20 years of marketing experience helping FTSE100 multi-million pound UK brands like Sainsbury’s, Argos and Mothercare create award-winning creative campaigns, build content-rich digital experiences and engaged online communities to increase visibility, revenue & sales. Dimax uses insight-driven planning, creativity and technology to help African-focused brands grow, helping them to adapt to the ever-changing behaviour of the connected consumer. Dimax clients include DRC Ministry of Health, Goethe-Institut Ghana, MEST Africa, Tech in Ghana Conference, Complete Farmer, and Plendify. Visit www.dimaxdigital.com to learn more.